If your home has been on the market for two weeks or more, then you need to take action today. Home values are dropping and you are not going to do well by waiting and wishing for a buyer. Demand an appointment with the Broker In Charge of the real estate agency that you hired and use these three tips to help you make the decision that will get your home sold.
Three Tips For Getting Your Home Sold
Tip Number 1. Have the broker in charge of the office sit down with you and demonstrate what is going on in their internet marketing plan. It’s not enough that your home (like more than a million others) is on the large aggregate sites. Find out if it is on Craigslist daily. Have the broker show you your home ads on Craigslist and what the plan is to drive the traffic to your single-property web page (your property should have it’s own unique URL). Craigslist is only a small part of the solution, but if you don’t see at least 5 ads for your home on Craigslist in the first two weeks, your home is not reaching the entire market.
Tip #2. Find out what the broker is doing to make your listing stand out. With nearly 5,000 homes listed for sale in the MLS in Tallahassee, your home cannot just be like everybody else’s. After all, 60% of the homes listed for sale last year failed to sell, so can you afford to be like them? Demand to see the strategy that they are utilizing on the internet to bring buyers to your home. You do not need to be a real estate professional to understand the plan. It should make great sense to you if it is well described.
Tip #3. We know that 94% of homebuyers are using the internet, so find out what non-property-specific marketing plans they are executing to draw traffic to see your home? If „advertising“ on the internet is the answer, you are in trouble. After all, have YOU clicked on a paid ad recently on any of the search engines? Have you ever clicked on a banner ad? Did you buy something? Don’t you think buyers for your home are going to be just like you too?
Ultimately, you need to be highly impressed with the online activity that your real estate company is creating to get your home sold, or you now know that your home is not going to sell. If you are impressed, then the problem isn’t the marketing plan, the problem is that you are overpriced. And that means you need to determine just how motivated you are to sell your home. You must lower your price so that it will sell, or you need to plan on waiting (years) until values have first fallen, then risen to the level that will allow you to sell at your asking price. Doing nothing is a poor choice.
If you have your home listed for sale and it’s not selling, you show read How To Sell A Home In 2011. Joe Manausa has over 20 years of home selling experience and his free video will show you what to do.