More and more businesses are turning away from their traditional business cards and choosing to use plastic business cards instead. Just what is there about these new plastic business cards that make them so special? Actually, a great many things. Here are just a few of the reasons why plastic business cards are becoming so popular.
– Aesthetics: There’s no denying the fact that the new plastic cards are much more attractive than plain cardstock business cards. Plastic business cards are made from either clear or frosted plastic. This kind of business card can not be made using bright colors, but the colors that are used stay bright for months. The colors do not fade as they do on paper business cars. Various metallic effects can be used on the plastic cards to give them an elegant, sophisticated and very professional look. Every detail on company logos show up very clearly, giving the cards a polished look.
– Lend Themselves to Very Innovative Designs: Because plastic business cards lend themselves perfectly to innovative designs, you will have the opportunity to design business cards that really stand out and catch the attention of consumers. Many businesses are giving out large quantities of business cards day after day, which means you need to have a care that will stand out and stay in a person’s memory.
– Durable: Plastic business cards are very durable, unlike the cards made from paper. Paper business cards get dirty, torn, and worn and often get tossed in the trash because they can no longer be read easily. Plastic business cards are really tough and hold up well for months or even years of being crammed in a wallet or dropped on the ground. If they do happen to get dirty, they’re easy to wipe off. Because of their durability, they’re much more likely to be kept by people for a long time. This means that the name of your business will remain on the mind for a longer period of time.
– Perceived Value: Customers that are given plastic business cards usually feel like they’ve been given something of real value. This means they will likely hold onto this kind of card over an ordinary paper card. Many consumers keep this kind of card with all their other important cards instead of stuffing them away in some forgotten part of their wallet. This means they are going to see the plastic business card over and over again. This will help keep your business on their mind.
Plastic business cards are the most technologically advanced business cards available. Using these cards, with their innovative designs and eye-catching colors will grab people’s attention and make them much more likely to remember the name of your business. Since they are so durable, people will hold onto them longer, which means your business will stay at the forefront of a persons mind for a longer time. Perhaps best of all is these cards are an attractive yet inexpensive way to market you and your business.
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