With the evolution of social networking sites, it is becoming easier and easier to promote your business online. With social networking sites like Facebook, you can easily relate to other people on a personal level. As in any type of business, when you can get to know someone first, the sale becomes that much easier. This is essentially what you can do with Facebook.So how exactly do you use this to promote your business?
One of the most important things you’ll do with your Facebook account is make friends. It’s easiest to start with your existing friends. Look at your addressbook and see who already has a Facebook account and ask to become their friend on Facebook. Next, you can expand your search and look for people that you can meet. Start off with something in common – like your hobbies. This makes it easier to get to know people.
After a while, you’ll have a nice list of friends on your Facebook account so you can slowly begin to promote your business. You want to first do so in a subtle manner. You don’t want to become annoying to any of your friends, right? and of course no one wants to be friends with a spammer. Don’t be pushy, or you’ll find that your friends will begin to no longer be your friends. You also want to actually become peoples friends on Facebook as well. Get to know them, find out their children’s names, get familiar with what they do as a hobby. In other words, get to know them on a personal level if you can. People buy from people they trust, and people will begin to trust you as they get to know you on Facebook.
One thing that works great to promote a vacation business on Facebook is to put your vacation pictures up on the FunWall. For example, if you just took a great trip to Disney World, you can post your pictures on your profile. Then when your friends come to see your new pictures, they will probably comment about how fun that looks. Then, eventually the conversation will shift to how great of a deal you got on your trip. This is the perfect time to let them know about your business and how you can help them create such wonderful memories for their family.
Another way to promote your business online is with Facebook groups. These groups are people with common interests, who are like-minded. You’ll find there are many options for groups within Facebook: religion, geography, high school class, alma mater, sports, politics, music and movies are just a few. You want to join these groups and begin to meet the people within those groups.
Status, is another way to connect with people. Your status ask you „what are you doing?“ you can connect with people by sharing bits and pieces of your life on a daily basis. You could be: hiking in the woods, reading a novel, or maybe you are at your daughter’s dance studio. No matter what you are doing, it’s another opportunity to connect with your friends. You can even announce how excited you are about a new product or service that your company has come out with.
Ever read a great article online? links are the place that you want to share those. Blog posts, your video channel, or perhaps the latest updates on American Idol. Your shared links can be news, pictures, videos, or perhaps even to announce you’ve added a new post to your business blog.
No matter what your experience is online, Facebook is a great way to connect and promote your business. It will allow you to increase your income.