Adidas is one of the most famous brands in the world thanks to its massive impact marketing campaigns. The brand collaborates with some of the biggest music artists and sports stars in the world to create awe inspiring adverts.

Their successful on both large and small scale marketing ventures. Recently the brand held a free gig in Manchester, UK, handing out free white Adidas clothing to attendees and providing the crowd with paint guns and bottles to creatively decorate the venue and themselves. This creative expression along with the popular band The Ting Tings meant that the brand got maximum exposure and consumer engagement.

Another big commercial that Adidas released featured a host of sporting super stars and musicians attending a house party, all clad in Adidas Originals clothing. Some of the biggest stars in the world were at the house party including Run DMC, Missy Elliot, Katy Perry and even David Beckham, all seen with Adidas Originals clothing.

Perhaps the most well known marketing tool for the Adidas brand however is their long running relationship with one of the world’s biggest sporting superstars – David Beckham. Being one of the lucky few stars that have achieved success and fame on both sides of the Atlantic and being well known throughout the world has certainly helped the brand, who snapped Beckham up over a decade ago.

Their relationship came to a new height recently when the brand created a personalised logo of the stars most famous asset – his signature free kick. Their relationship has lasted more than a decade and has been beneficial to both parties. Adidas provide all the equipment and kits for Beckham’s sporting ventures such as the David Beckham Football Academy, exposing their brand to the future football stars and world renowned football coaches.

Find out more about Adidas Watches, and the upcoming brand Michael Kors Watches.