Schlagwort-Archive: Japan

Marketing

Great Marketing Strategies In Japan

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One of the most industrious nations is Japan. It has been hit by a crisis for some time now, but otherwise, it is a very lively and buzzing nation for business and trade. In fact, Japan is one of the most aggressive economies in the world. The excellent prospects of marketing in this great nation need not be emphasized. You will not believe how cool this country and its economy is until you finally learn something about it.

Business and marketing has been a tradition of Japan’s economy. There are countless technological companies in Japan, they use marketing strategies to be able to send their messages across the board and connect to other countries. Excellent marketing strategies are well accepted in this country. Japanese people is making good advertising strategies, they definitely live with such principles.

So how does this correlate with you? If you own a good marketing company and think that you can live up to the business standards in Japan, you may want to consider presenting your business there. Since there are many Japanese companies getting services from other countries and are willing to pay big time, it’s best to try grabbing the opportunity.

The Japanese are great admirers of technology. If you have a great technological product and are confident about its performance, then you should expand your business to Japan. However, considering the already booming tech market in Japan, you could face some stiff competition there. You will not mind this because competition is what gets businesses going. Know this for sure.

In Japan, there is no discrimination against foreign products. If you have a great product to market, the Japanese will choose it over their own if the product you are marketing is a good one. If the product you are marketing is good then they won’t have two minds before they buy it. Before you expand your business however, you will have to do in depth research of the Japanese market.

For more information, all you need to do is google a keyword like marketing in japan or even doing business in japan.

Marketing

You Will Love Japanese Marketing

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This article deals on marketing and doing business in Japan. We all know that Japan is one of the most developed countries in the area of Asia. Although its economy has been down for sometimes because of worldwide financial crisis; doing business here is still a wise business move. You should listen and read on to find out more info.

Marketing is a thriving business in Japan because of its fast-growing economy. Many Japanese companies use marketing to promote their high technology products. Proven marketing techniques are widely accepted in promoting Japanese products across the globe. Japanese companies live by the principle of „there’s no shame in good advertising“ to get their advertising messages to all of their valued and targeted markets.

Marketing companies from other countries are always welcomed by most Japanese businesses. This indicates that you can successfully sell your services in Japan, if you have a marketing company. If you gave them great results, you will always get a lot for your services. Japanese appreciate good marketing companies. The majority of Japanese corporations will certainly value advertising and marketing businesses from other nations.

Your dream of expansion can come true in Japan if you happen to have a high technology to sell. Japanese are so obsessed in technology and they are willing to work with those who can give them one. Although local competition is stiff, you can still compete with your more advanced and latest technology.

Japanese won’t mind competition from outside as they have an open market. If a foreign product is better they will surely buy it with no hesitation. In Japan equal opportunity is given to everyone. If you want to expand your business in Japan this is good news for you. Last but not the least, some research must be done on their market, before starting a new business there.

Doing business in japan can be really interesting if you know what you are really doing. Overall, marketing in japan can be quite a challenge if you do not have the right experienced team on your side. I wish you the very best!

Marketing

Japan’s Judo Gold Medalist Satoshi Ishii Looks For A ‚Home‘ In MMA

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It may be a bit of a stretch to call Satoshi Ishii the Michael Phelps of Japan, but not by much. His victory in the heavyweight judo competition at the 2008 Olympics in Beijing was easily the defining moment of the games for his countrymen and was considered by most media outlets the #1 highlight of the year in all of sports. Though Japan does well at the Olympics for a country of its size and has won gold medals in a number of sports, its important to keep in mind that until the late’70s judo was the country’s most popular sport.

Ishii himself is also a marketing dream. Hes especially big by Japanese standards with 240 pounds packed on his bulky 511 frame. Not surprisingly, hes tough as nails and a terror on the mat but away from the gym he comes off like an awkwardly cheerful overgrown boy. He definitely seems younger than his 22 years, but gives off the vibe of a nice neighbor boy who youd gladly pay to mow your lawn. Unlike his telegenic American gold medalist counterpart Phelps, who acts as if he spent as much time working on media relations as his backstroke heading up to the Olympic games, Ishii’s demeanor is of an athlete who literally spent the bulk of his life in a gym only to emerge and find himself a national hero and superstar. He alternately seems to be having the time of his life at the vortex of a media frenzy as he is somewhat overwhelmed by the attention.

With the ability to offer him the most money and exposure, it seemed almost a fait accompli that Ishii would sign with DREAM and K-1 parent group FEG. Obviously its a good idea to keep your options open in negotiations, so he also reportedly talked to Sengoku parent World Victory Road and Antonio Inokis Inoki Genome Federation pro wrestling group.

Ishii then shocked the Japanese fight sport world by categorically rejecting FEGs offer, saying that it was his lifelong dream to fight in the UFC. While this rationale might sound plausible to a US based fan, its akin to a top college baseball player from a SEC school turning down a big offer from the Atlanta Braves saying that its his lifelong dream to play for the Yomiuri Giants in Japan Central League. It frequently comes a shock to US MMA fans when immersed in Japans culture for the first time just how low the UFC ranks in the countrys fight sport pantheon. In MMA, their profile is lower than DREAM and Sengoku, but even smaller groups like Shooto and DEEP. Overall, the interest in and prestige of the UFC is well below not only boxing but even Japanese pro wrestling (puroresu). The UFC is making some progress, and big fights like GSP/Penn and Lesnar/Couture now get higher profile coverage (Lesnar/Couture owed most of its interest in the Japanese press to Brocks run as IWGP pro wrestling champ) but by no means is the #1 US MMA promotion considered on par with any of the major Japanese fighting groups.

Ishii then travelled to Las Vegas for UFC 92, with the Japanese media in tow covering his every move. Upon his return to Japan, he appeared at the Sengoku card in January addressing the audience from the ring and wearing his ubiquitous UFC shirt; his message was that he was going to fight in America for awhile but would eventually return to Japan.

At age 22, Ishii’s got plenty of time to develop as a fighter. His biggest downside risk from signing with Zuffa is financial since hed be lucky to get a fraction of what FEG is willing to pay him. The competitive logic of learning his craft slowly notwithstanding, theres a huge risk in automatically assuming that he can fight for the UFC for a few years and then cash a big check when he returns to Japan as the potential of injury and changing market conditions could seriously impact his market value. On the other hand, it could be a risk hes willing to take given that hes got his celebrity both with the mainstream public and in the judo community to fall back on. Still, its a logical assumption that the goal of all professional fighters is to maximize their income while facing the best competition possible. For Ishii, a move to the UFC defies both components of that axiom.

Theres another very realistic scenario that it was all a negotiating ploy by Ishii. The UFC was likely willing to play along, figuring that their investment of a few plane tickets and hotel suites would be worth the resulting PR surge in Japan. Ishii and the UFC develop a cordial relationship which could be to the benefit of both parties down the road and both sides realized that a long term commitment wasn’t the right move at this point.

With the recent revelation that Ishii has broken off UFC negotiations to entertain offers from other parties thats starting to look like the plausible explanation for the once hot and heavy courtship between Ishii and Zuffa. Ultimately, the Ishii/UFC affair could simply prove to be a fling that accrued small benefits to each party, but both realized that there was no long term future for the pairing.

As a postscript to the Ishiis relationship with the UFC, it apparently opened the doors for his move to the US where hell be training with the American Top Team in Florida. That alone is a positive for his future development as a fighter, as hell be training with a whos who of professional fighting.

Ross Everett is a widely published freelance sports writer and respected authority on hockey betting. His writing has appeared on a variety of sports sites including sportsbooks and sportsbook directory sites. He lives in Las Vegas, Nevada with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former interior secretary James Watt.

categories: UFC,sports,recreation,entertainment,celebrities,Japan,business,marketing

Marketing

The Legacy Of Japan’s Pro Wrestling Icon Mitsuharu Misawa

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Mitsuharu Misawa died in Hiroshima, Japan earlier this year less than a week before his 47th birthday. He was in a tag team match for his Pro Wrestling NOAH promotion with Go Shiozaki against Bison Smith and Akitoshi Saito. Saito hit a back suplex on Misawa, which appeared to knock him unconscious. Medical staff attempted to revive him in the ring, but when CPR failed he was taken to a hospital by ambulance. Initial reports in the Japanese media suggest that he was pronounced dead at the hospital, but a number of eyewitness accounts have speculated that he may have died in the ring.

That’s at least a small bit of solace amid the tragedy of Misawa’s death–he died in the ring doing what he loved, and what he did better than just about anyone on the planet. Misawa’s last moments were spent working the kind of brutally stiff, athletically realistic match that got a generation hooked on Japanese wrestling.

A top level amateur wrestler in high school, his skill gained the attention of All Japan Pro Wrestling president Shohei Giant Baba. He made his professional debut in’81, and got his first big break in’84 when he was chosen as the second Tiger Mask replacing Satoru Sayama. In’90, he had his longtime tag team partner (and occasional rival) Toshiaki Kawada unmask him.

Misawa would wrestle as himself from then on, and become an even bigger star in the process. In June,’90 he became one of the top stars in All Japan Pro Wrestling when he defeated Jumbo Tsuruta. That match was his first main event appearance at the famous Nippon Budokan. He soon faced Triple Crown Champion Stan Hansen in an unsuccessful challenge for the title, and would become the biggest star in Japanese pro wrestling for the next decade.

He had legendary battles against Kawada, Hansen, Kenta Kobashi, and Steve Dr. Death Williams in singles competition. Misawa would continue as a mainstay in AJPW until the early part of this decade. After the death of Giant Baba, he left to establish Pro Wrestling NOAH. He would serve as the companys president while wrestling a full time schedule until his untimely death.

Japanese pro wrestling served as an introduction for many American fans into shoot fight sports and MMA. Before the Internet, fans would trade videotapes to stay up on the latest matches from Japan and along with Jushin Thunder Liger and The Great Muta Keiji Mutoh it safe to say that Misawa is one of the wrestlers most responsible for getting a generation of American fans hooked on the product. Were it not for the subculture he created in America, later wrestling promotions like Ring of Honor and MMA promotions like the UFC wouldn’t have had a ready made audience to tap into.

Ross Everett is a freelance sports writer and respected authority on World Cup betting. His writing has appeared on a variety of sports sites including sports news and sportsbook directory sites. He lives in Las Vegas with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former energy secretary Donald Hodell.