Schlagwort-Archive: how to go public

Marketing

Over The Counter Bulletin Board With Attitude, What?

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I’ve been involved with more mergers and acquisitions and IPOs than I can even count. I’ve been called many names when I’m getting involved with corporate turnaround consulting but the most common of these terms are: arrogant, cocky and hardheaded. I take these names as a feather in the cap and a notch on the belt because the worst thing that can happen is that a company or board of directors hires a wimp or pushover. Having swagger when walking into a negotiation session or presentation makes all the difference. Refuse to lose and have the contacts to back up your moves.

Solar Panel CEO’s and executives take note…it’s ok to be cocky of you can back it up with performance. My clients love me. The people on the receiving end of my firm’s negotiations hate me (until they hire me on their next project). My hate of losing exceeds my love of winning and I’ll never stop until the clients pull me off of the project or until the transaction is done. This mentality is a must for today’s executive and corporate consultant.

I’m not saying this to impress anyone or to get more business. I’m trying to express to new CEOs of public companies and pre public companies that you have to be fierce. When you step in a room everyone has to feel it. Your presence has to be loathed by some and the epitome of curiosity by others. Keep them guessing.

Demonstrate loyalty to your client and make competitors fear being on the receiving end of your attention and above all, be calculated with your moves and stealthy with your strategy. Don’t speak until you can level the room with what you have to say and understand the reality that for every action there will be a reaction and for every strategic move you make on your clients behalf, there will be countermeasures taken by the opposition.

It’s ok to stay up at night distracted by ideas that will press the throttle peddle on behalf of your client. It’s a forgivable sin to force-feed strategies and alliances to your client that will help them get a competitive edge over their competition. And above all remember this, at the end of the day in global commerce the winning side achieves more than domination but the ability to keep and create jobs and grow through acquisition which creates more jobs and profitability. Arrogance and the refusal to lose is the beginning of this entire process. Get it or get out!

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Marketing

How To Take A Company Public – Master Franchise

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Many companies have a unique service or product but either lacks the capital or know-how to go public. Going public slams open the doors to massive global capital possibilities and massive partnering and strategic growth capabilities. A financially broke company should never try to go public to raise money to stay afloat as you’ll only attract the fee based predatory consultants who make their money on individual fee oriented services without the ability to bring it all together in a turn-key solution so in the end there is no accountability.

The prototypical company that will succeed in going public is either a profitable and mature company or a start-up with contracts in place for capitalization and patented and/or proprietary technology or systems that give it a massive edge over competitors. The decision to go public should be based in the desire for rapid growth and capitalization. The qualities of a company that will succeed on the public forum is one with a solid executive staff, experienced board of directors and a service that is recession proof (Yeah I know, what business is recession proof?), and finished with the actual developmental stage with a solid product or service and identified partners and distribution sources.

If you realistically have a chance at going and staying public you’ll attract consulting firms and/or broker dealers and market makers and many times law firms that focus on taking companies public in return for minor upfront fees and a solid equity position. Be careful not to sign on with a company that does not offer a ‚one stop shop‘ or turn-key solutions which includes everything if you are going to be paying an upfront fee and equity. Many solid firms will ask for both fee and equity compensation and it’s worth it if they are truly capable of delivering a full range of services.

You should have a polite yet rigorous interview process with the firm before signing on. The ideal situation for a company going public is to partner with a consulting firm or broker dealer who offers absolutely everything you will need to succeed in the pre-IPO and post-IPO market. Expect to pay a fee for corporate structuring, business plan, private placement memorandum and Direct Public Offering to the firms database of investors (if they do not offer an introduction service to investors you should not take them seriously as a full service consulting firm as they are only offering you a sandwich without the bread).

Parts that a consulting firm will partner on if they can truly take your company public from A to Z is the initial Direct Public Offering to an in house group of investors who will invest the capital needed to pay for the audit (though many times this will have to come out of your pocket even if you team of with the best firms in the business), S1 filing and comments, SEC and FINRA approval and ultimately to the point where a market maker or broker dealer is selling your securities to the public. Sometimes it’s good to just hire a company that is strictly fee based for your ‚going public‘ ambitions but be prepared to pay hefty fees. If you are a solid corporation with a realistic chance at going public, you’ll be able to tell by the tone that consulting firms have with you when you engage them in the initial phone consultation. If you’re ready to go public, a proper consultant will be able to identify your position in the market place to fill in the blanks.

Learn more about Taking Your Company Public. Find out how to Raise Capital Fast by taking your company public

Marketing

Taking My Company Public – Economic Strategies and Political Power Grabs

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Corporate strategies and political strategies are similar in many ways and merge in many more as the ultimate goal is recognition for a contribution to economic growth as this is the one power tool that transcends all other contributors to power. The entity recognized for delivering on promises of jobs, capital to a targeted geography or economic certainty is the one that will gain traction regardless of current economic disaster going on around them.

To do this, to be the person that gains a following for their ability to step into a position of power and swim in shallow shark infested waters one must consider the fact that you will be attacked from all angles and your ability to eliminate the factors that are conducive to facilitating these attacks is crucial but do to so and make a massive statement is where the natural genius comes into play. Fact: the most sensitive part of the shark’s anatomy is it’s eyes, surfers and divers that can stay calm when a shark is circling before an attach will immediately go for the eyes of the shark, kick, punch and shred with the fingernails, diver’s knife, whatever they have. This is what the reader must consider when diving into a realm as competitive as obtaining the power in a general corporate or political ‚power grab‘.

Don’t waste time on areas of the competitor that won’t have a disastrous affect immediately, a punch to the tail of fin won’t do anything is a shark attach, rip out the eyes and pummel the eye sockets and even if they keep coming they’ll be blind to your position which eliminates their position as a threat.

Know your competition, study them, identify their past affiliates and find out what they were like in the past, dig up dirt but don’t address them directly as this will make it too clear as to where the negative press is coming from, instead use a cat’s paw, third party to deliver the bad news. This third party should be completely none affiliated with you or your company and the information should be issued to them by a non affiliated messenger.

Find out where they sensitive points on the ‚mark‘ reside. Is it voting record? Pump and Dump schemes with other public companies? Is it a politician without a pedigree making them a lap dog to the established politicians who just use them as a vote? Who are they taking campaign money from? Who has the CEO elected as CFO or CFO and is there a blatant demonstration of misjudgment etc.?

The obligatory power grab is like offering an ice cold bottle of water to a group of 100 lost trekkers in the desert, they will use every advantage and fight as dirty as they have to in order to achieve ownership of this prized item.

Don’t bring a slinky to a fist fight, bring a steel pipe, don’t go to war with paper planes and silly putty, use remote controlled drones that will be able to inflict massive damage from afar. Don’t enter into a political or power grab without the right support and names backing you or it will be disastrous.

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Marketing

Taking Your Company Public – How To Go Public – Why Take A Company Public

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So you’ve created a widget that’s going to change your industry or you have an idea that could make millions, no you need the money. The truth is, creating a ground shattering concept with multiple avenues of capitalization potential is only 1% of the equation.

Before you start trying to raise capital you have to look at your company as a whole. Are your corporate executives in place and who are they? Are they friends and family or are they the who’s who of your particular industry? Unless your brother is the premier and most sought after CFO in the widget manufacturing industry, he needs to be replaced with a professional CFO; the same goes for other executive positions.

When a VC reads the bio section of your business plan their eyes need to tear up as they see that you’ve strategically collected the best of the best in the industry for your company’s launch and you’ve just succeeded in passing the initial test of the VC. You must have an elite and specialized executive staff with a tried and tested career yielding success in previous business relationships with companies at the same stage as your company.

The next thing you have to look at is your board of directors. Again, each member must have a full bag of tricks and contacts that they intend on using liberally to help you grow you company at a rapid pace. After your business structure is sound and your board of directors is ready to start moving forward with their strategies, you need to use the contacts in the portfolios of your executives and board members to start creating strong and long term minded strategic alliances and partners that will enhance your company. These alliances must be solidified by contracts spelling out what each party will contribute to the relationship.

Leave nothing to chance, unless they are willing to sign a contract with you, it’s not a relationship that can be taken seriously and will only convert into negative baggage that will haunt you down the road. Now with all this in place, you’re ready to put together a business plan. Find a consultant who can not only author a premium grade business plan but also offer corporate structuring and turnaround services to look for holes in your business model and correct them. The author of your business plan is playing a vital role in your company’s ability to raise capital and grow. Choose your BP author wisely.

Now that your company is structured and your business plan is done you’ll need a way to distribute equity that protects you from lawsuits and gives the investors the comfort of knowing that you are ready for funding if they decide to invest, you need a PPM (private placement memorandum). Your business plan author is the natural ‚go to‘ consultant for this as they already have an intricate knowledge of your business and have the writing experience to author such a technical document. After all this is done you are now ready to start talking to venture capital firms. Don’t leave the success to chance, hire a consultant that matches companies like yours up with the global venture capital market. Go to Google or another search engine and search for „investor finder“ or „Venture capital finder service“ these investor finders are a elite group that has substantial contacts in the funding world and can often match you up with investors and equity firms who are seeking investment opportunities like yours.

Raising capital is the last thing you do after you’ve gone through the process of structuring your company properly, now that you have, get out there and start raking in the cash! Here’s to your success!

FREE Download of the Ground Breaking eBook Taking A Company Public, to find out how to take our company public, structure a company, globalize your concept and much more. Click here to get Free Pre IPO Investor Alerts

Marketing

Over The Counter Bulletin Board And Asian Expansion Power

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Global consultants are all preaching the need for IPOs and eastern expansion into major Chinese markets but very few have the knowledge on exactly how to accomplish this and even less have the contacts to make such ventures happen.

In order for a company make a cross boarder expansion into a massive market like China work the consulting firm must have powerful local and federal government contracts as well as regional and local business leaders that can support the transition. Get ready to make payoffs as this is still the way developing nations operate and during an audit there are always three sets of books, one set the company shows the government for taxes, one they show to clients to earn their business and then the actual books which are only shown to insiders. Without the proper synergies in place by the consultant and the regional power-base you can forget a trouble free expansion. Consultants who are taking their clients public in the United States and then engineering international expansion and global strategic alliances are connected, in a big way to law makers on all sides as this is the only realistic way to facilitate a global expansion. I have been in this industry for 25 years and there is one company that is constantly in the news and on the tongues of global strategists for their ongoing track record for successfully taking companies public and facilitating global expansions on behalf of their clients at a speed that is simply staggering. Princeton Corporate Solutions is one of the only true global expansion strategies consulting firms. Their CEO, James Scott has established himself among US, EU and Chinese governments and regional lawmakers as an executive with the contacts to make or break a local industry in a developing/industrializing nation.

„It’s all about synergy“, Scott explains, „when taking a company public the corporate infrastructure must be in place and the professional pedigree of the ‚C‘ level executives and board of directors must be in place. After this the company can focus on inter-industry alliances and then step onto the path of going public and that path will typically start with the OTCBB if the company has ambitions to grow onto the NASDAQ“.

And as for international expansion Scott explains, „Once again, it is about synergy. We always help our clients piggyback off of the successes, distribution and alliances that we have set up for previous clients and whenever we can put another successful entity into the mix, it strengthens the position of all parties involved“.

International consulting firms agree that the one true, viable fund raising strategy is a public offing with powerful post public investor relations in place to create a market for the company and global expansion takes more than elbow grease and know how but a plethora of contacts that cover all the basis‘.

For Global Expansion Strategies try these links Wiki Power, or This Consulting Firm or contact your local Congressmen