Most people advertising in Adwords today don’t realize that they are losing tons of customers and leads all due to the fact that they don’t know the 7 Key things they must do to set up a successful adwords campaign. If you follow these 7 key steps to setting up your adwords campaign, not only will your ad show up a lot higher in Google, but you’ll also pay less per click than people advertising below you! Applying these 7 Crucial Steps will increase the amount of clicks you’re getting per day and at the same time decrease the amount of money you’re having to spend now!

Optimize Your Campaign For Google Are all of your keywords stuffed into one or just a few adgroups? Google hates it when campaigns are like this and determines that your campaign has 0 Relevancy! I know this strategy works, so for all of my clients I make their campaigns Super Relevant by taking each individual keyword and putting it in ad adgroup all on it’s own! I know, it’s days worth of work, but it reduces their click cost by an incredible amount! If you don’t follow crucial step #1 you’re going to be slapped! This means that Google will charge you insane amounts of money for your clicks and give your ads horrible placement.

Optimize your ads for Google The structure of your ads play a huge role in determining how much you pay per click. Just like in step #1 Google is obsessed with „Relevancy“. Google’s idea of a perfect ad actually has the keyword that was searched on show up twice in the ad; Once in the ad title, and once in the ad text. If Google see’s that your ad displaying for the keyword, „injury attorney“ actually has the keyword „injury attorney“ appearing in your ad title and inyour ad text then Google is going to reward your ad for being perfectly relevant to the keyword that was searched on.

Google is going to reward you in two ways, 1) by charging you less per click and 2) by giving your ad a higher ad placement! But that’s not all! Who searches on the keyword „injury attorney“ will be more inclined to click on your ad because the actual keyword they searched on shows up twice in your ad! That means that by optimizing your ads you get more clicks, you spend less, AND you get higher ad placement! It’s a win win situation!

You might ask, „Well how will I ever have time to write a super targeted ad like that for every keyword I have? That seems impossible!“ Well, if you don’t have time you should make time. My company write a super targeted ad for EVERY keyword that you have! It’s a huge load of work, but we’ve found it’s definitely worth it for our clients. Stay tuned for part 2 of this article series, on „Optimizing your site for Google and Keyword Swiping“.

Niche blueprint, the web e-commerce training and platform product put together by Tim Godfrey and Steven Clayton has finally come up for a relaunch on the 16th of March, this article will be dissecting the contents found within week five of the course to help you decide whether it is for you or not.

Niche blueprint has been divided into nine modules, it is in the fifth week of the programme where you get access to part two of module six and also the complete module seven. The first part of module six taught free traffic generation. Around 70% of your traffic should come from these three sources so part two is optional.

Part two of this sixth module takes you into the realm of paid advertising and includes a comprehensive PDF document and two videos. By implementing these strategies you will be able to break into that left over 30% of your sites traffic potential.

Getting into the realm of paid traffic

All businesses throughout the world regardless of being online or off-line have a need to set aside some of their profits for continuous promotion. It is for this reason that it makes purest sense to leverage these paid traffic strategies in order to snatch traffic from as many places as possible.

The great thing here though is that with the use of Adwords and the strategies in niche blueprint you will be able to directly add to your bottom line right from the get go and spend less than you make. The course lays out an excellent and easy to follow blueprint for paid advertising you can simply follow and implement.

Module 7 – Running Your Niche Blueprint Store

In module seven you will find 2 PDF’s and 1 video containing all the information you will need to efficiently manage on an ongoing basis any number of your own stores.

Understanding and organising your websites ongoing tasks

Very precise and clear instructions as well as explanations are provided to you in the video in this module, the video has two main goals, one to teach you what to do and two to teach you how to go about it in an organised fashion.

This workflow will include such things as checking your voicemail, taking orders and communicating with suppliers and it’s all explained in the video.

To back up the video two PDF’s include an order processing flowchart and a sample operations plan. As far as we can see nothing has been left to chance in this superb e-commerce training course as it not only has brilliant and complete training, but also includes all the tools necessary to build and run a successful, profitable Niche Blueprint E-Commerce Store.

In this article we will describe common differencies between eBillboardsNA.com and Google AdWords technologies:

1. Google Adwords is Pay Per Click advertisement technology where you pay when someone clicks on your ad link. In some cases it’s good, but when you choose right keyword for you, you suddenly discover that you are only one of buyers of keyword and in order to get click to your link you should pay up to 70$ per click (for some keywords). With eBillboardsNA.com technology you only pay for owing keyword for full year and you, and only you will be shown as a result of search for your keyword.

2. In Google Adwords campaign you have to constantly compete with other companies and raise price for your keywords. Sometimes your ROI can be negative and you should be high professional to get positive results. With eBillboardsNA.com you just need to set url for keyword and get ready for getting traffic to your website.

3. Your advertisement budget can vary in Google Adwords, depending on keywords and number of impressions that you choose. eBillboardsNA.com has fixed flat price for any keywords that you choose. Only traffic will vary, so only thing that you have to worry is to choose right keywords for your business.

4. When someone searches for your keyword, eBillboardsNA.com already displays your website in IFRAME so it means that people already can see your website, without clicking on ad link (not many people like clicking on ad links).

5. Finally, Google Adwords works only with Google Search Engine, when eBillboardsNA.com works on All Major Search Engines, plus hundreeds of other partner websites with search features!

After all comparisions you can decide which model is best for you. I’m Personally using both of them and getting very good results.

Logging into Google AdWords, you will quickly find a large number of very useful tools at your disposal. These tools will make it possible to proof your ads for errors, choose their placement, optimize your website, and generate a huge number of reports so you can how your ads are performing against other sites, in their demographics, and much more. But probably the most powerful tool you will find the Google Adwords keyword suggestion tool, which uses ad data to generate a list of related keywords along with their recent search data and their cost.

Your first step is to come up with your own list of some basic keywords. This list of no more than 10 to 15 words will provide the AdWords keyword suggestion tool the data it needs to generate new search terms and phrases for you. You can, of course, find these keywords directly on your web pages, but Google can do that for you automatically. Sometimes the best way to start is to brainstorm you own list of terms you think your most profitable visitors would search for if they wanted the content your website provides.

Your next step is to input your list into the keyword suggestion tool. Enter your keywords one at a time. You could input multiple keywords all at once, but if you do, there’s a high probability the suggestion tool will return a list of hundreds of keywords that don’t really relate to your Adwords campaign. It is far more efficient to limit yourself to only one keyword at a time, letting the the keyword suggestion tool generate related terms that you may be able to use.

Whenever you enter a word or phrase into the keyword suggestion tool, it will come back with other keywords or phrases that match websites with similar content. It will also find keywords and phrases from the Adwords campaigns of other site owners who bid on the some of the same words you chose. The suggestion tool estimates traffic per month, tells you how much competition there is for the word or term, and gives you current prices for placement at various levels of the page.

Moreover, the Google Adwords keyword suggestion tool provides you with several dozen more options to get even more useful information about your keywords. The tool allows you to generate monthly traffic charts. These tools tell you how the average monthly popularity of your keywords rises and falls throughout the year. Adwords will generate an estimate of the position of your ad on the page at various bid prices, and you can even retrieve an estimate of the number of clicks you can buy for your budget dollars.

One thing you will learn quickly is that each of these bits of information is equally important in choosing your keywords, but it is still up to you to choose select words that you know are valuable to your service or product. Don’t choose a low competition, high volume phrase just because it is cheap, if it does not help you sell your site. That would be just throwing your money away. But if you do your research and then still stay creative, you can ensure that every keyword you use in your campaign will drive traffic to your site.

There’s no bigger internet advertising option than Adwords, and Adwords has made Google an online giant since the 1990’s internet crash. Google has grown Adwords to offer an astonishing array of new options for building up traffic and generating website revenue. Largely due to Adwords, website designers have transformed the net from a place for your company gimmick to a profit-making dynamo, but before you get going to your on Google Adwords profits, there are a few basics you need to know.

It only takes five minutes to sign up for Adwords (http://www.adwords.com) from your Google account. You can fund your Adwords for just $10. When you log into Adwords for the first time, one thing you will notice is that there are many options. Don’t start your campaign by playing with Adwords display options. Start your campaign by choosing your keywords.

While you can certainly find keywords on services like Wordtracker, the best keywords will be those you think up yourself. That’s because users judge your site (and Google ranks your pages) on the basis of content, not just keywords. If a keyword has a great KEI and seems like it would roll in traffic for you, it won’t do you any good?and could do you real harm?if you don’t have useful content to match.

Where do you get your list of keywords? Start by brainstorming. Think of a list of keywords your customers would search for, making sure, of course, that they could find the content they want on your site. It’s OK to plug them into the keyword suggestion tool, but just because a keyword pops up that promises to bring lots of traffic, don’t pay for it, unless it matches your site. Many keyword suggestions will not be very useful for you, but anything that stands out as having a high search volume and low competition and also describes your services is a good place to start.

Limit the number of keywords you use in your first campaign. You won’t be able to test your results, at least you won’t be able to test your results very easily, if you start with more than 10 to 15. More than 15 keywords can make it very hard to control your budget while you are waiting to find out if the keywords generate revenue. Next create a single ad, direct, to the point, and suggesting at least one major feature of your site. When you have your keywords, and your ad, then it’s time to set your budget.

Most site owners who use Google Adwords set budgets on a daily rate. This means that if your budget if $100 a day, Adwords will run ads until your $100 is spent, and not run any more that day. The cycle starts again the next day, assuming there are funds or credit for your Adwords account. You can also set your campaign to run just certain hours of the day, if you think you will get more actual customers at one time of day or another. Or you can program your campaign to spend money evenly through the day. Be sure to set your demographic targets, city, state, country, continent, or world, appropriately for your sales goals. If you are selling bikini wax, for instance, you probably don’t want to run your ads in Saudi Arabia.

Google Adwords puts you in charge of how your ads appear and who sees them. It puts you in charge of when your ads appear on the net, and how much you pay for a click. Matching your choices to your profits will make Google Adwords your very best tool for expanding your traffic and growing your profits.

Getting high quality traffic with Google Adwords begins with optimization of the campaign ad. Though it may sound difficult to manage for the new and less experienced marketers, it only requires making sense of the campaign’s basic principles. Many affiliate marketers and Adwords experts get astounding results with their ads because they know the techniques involved in maximizing their Adwords campaign. But you don’t have to acquire special skills and aptitude to bring out a set of keywords and copy that will work with your targeted market. It takes recognition that setting up a campaign is not a one-time project nor something that allows people to simply ‚wait‘ for results to take place.

According to Perry Marshall, the writer of The Definitive Guide to Google Adwords, your campaigns need to be monitored, tracked, and analyzed in order to find out what to change in it or when to do it. There are several important strategies to implement this. Many Adwords gurus have contributed tips and measures to developing effective campaigns that may help you get started with your own Adwords program.

One way to do this is to have landing pages that are abundant in content. Once your visitors clicked on your ad, they have to see quality information inside, the ones that they really need. Your site’s landing page must also be rich in keywords and manifests the offer or incentive displayed in your ad. This helps lower the cost-per-click for the keywords in your ad as well as makes it easier to find in the Google search results your page.

Another way that might prove useful is the removal of all the ’negative keywords‘ from your ad. These negative keywords pertain to those that usually attract to your site the wrong kind of traffic. For instance, you do not need traffic or people searching for ‚free gardening tips‘ or ‚gardening events‘ if your site promotes the selling of gardening tools and other publications on gardening. Using the Google Adwords Keyword Selector Tool, you can mark off the words ‚free‘ and ‚events‘ from your list to see to it that you reach the market or traffic you intended.

You’ll also want to read your competitor’s ads regularly. Making sure your ad stands apart from the competition is essential for a successful campaign; if your ad sounds or looks too similar to your competitor’s ad campaign, you could be missing a large portion of qualified traffic.

Provide fresh ideas and think out of the box when it comes to doing an ad copy. Creativity works wonders for your campaign. For example, a single info can be presented in a number of ways. The same applies in headline writing: use action-oriented words or phrases, and create an impact by capitalizing all the main words in your copy. Also, the strategy of regularly visiting your competitors ads can be a yardstick for your own campaign and you can countercheck the keywords that perform well.

Optimizing and tweaking your Google Adwords campaign is an ongoing – and necessary – process, and one that will help you get higher click through rates than competitors in your niche. Use any of these strategies to make sure your Google Adwords campaign is performing well and getting the results you want.