The network marketing industry is a vast ocean filled with all manner of home based business opportunities. There are many boats on the water looking for the right fish to find that will bring them to their final destination – financial freedom. Unfortunately, the fish don’t know how to catch anything. Generating business leads is a true craft mastered by those who know how to fish and how to be caught.

One thing need be understood, the fisherman are your potential prospects. They are not quite sure what they are searching for. They are new to the waters of home based business. The next thing is that you, the fish, need to learn how to catch your prospect. You need to show them that they need what you have to offer. I know this analogy sounds strange, but stick with me.

As time passed the boy on the boat started learning and changing. He got anxious, and ended up with some fishing hooks stuck in him. We get anxious too, the desperate need for sponsoring overtakes us and we lose our heads. We do not want to sponsor everyone into our business, period! Just like fisherman are not looking for every type of fish.

So, as home business owners we must understand who we are looking for. We are wanting prospects that are capable of performing the tasks we will teach them. These are those who have a strong reason to be in a home based business opportunity in the first place. This you will discover during your interviewing process.

Everyone in home based business wants to be successful. Learning how to be successful is to understand your market. If people join you it is because you offered something that they believe will help them accomplish their mission. If you have no value you will never generate leads and your business will never grow. Remember it is not just your business, but your prospects, think about them first.

Do you know that we are our own worst enemies? Do you want to scare away your future downline? If you sound like all the other scammers and spammers, they will avoid you. Become a sailing vessel for your prospect. Lead them through safe waters of good ads, good articles, return phone calls, and show them a leader at the helm they can trust.

Are you that fish? So how do you attract leads, or the fisherman to fish in your waters? There are great learning tools you can glean from that will open your understanding a bit and help you know how to generate endless leads to you. I mean the type of training that sits you down and says, lets learn the concept of fishing all over again until we get it right. I wonder if you can take this type of training? Feel free to visit our site for more info.

Learn more about Generating endless leads. Stop by Joseph Young’s site where you can find out more about How To Generate Leads and what it can do for you.