Now everyone has had a cold once or twice or a million times in their lives right? Right. And everyone has probably passed that cold along to someone else without even realizing it. Maybe it was a the job, at the supermarket, or anywhere that would of had people around. There is also the likelihood that the person who got their cold from you ultimately passed it on to someone else.

Well much like that cold being passed around alot of residual income businesses are built on the foundation of people passing something around too. Businesses have been created and toppled on what people pass around to each other about that business. What people pass around when it comes to a business are their experiences. Pleasant experiences usually garner possitve words of recommendation while negative ones have the opposite effect.

Most businesses grow through word of mouth and that repeat business allows them to make a residual income. Residual income is made when a customer or client comes back to do business at the establishment over and over again. counting on the residual income can mean the difference between staying open and closing down for a lot of businesses.

Have you ever thought about your lifetme consumer value? What if you went to a certain restaurant once a week, month, or even once a year.

You are considered valuable to that place because you have given your busines to them over and over again. When you take that and multiply it by the lifetime of your visits then you can see that your worth adds up fast.

At this point because you keep coming back you are considered as a residual income source for this business.

Once you are able to harness the power of giving away a cold along with giving your customers good experiences, you will be able to start and grow a great residual income business.