If you are fairly new to internet marketing you may have heard about the importance of one way links so many times, that you know it must be important. And yet, chances are, you still have not heard anyone really explain it in a way a beginner can easily understand.

That is exactly what this article does. In a few mere minutes you are going to know what they entail and why you need to utilize them if you plan to earn income with the help of search engines (SEs). This is a very important aspect of search engine optimization (SEO).

You use these links to get your sites — or your articles published on sites you do not own — to be listed favorably in the search engine results pages (SERP). The goal is to be on the first page, near the top. There is nothing better than free traffic from Google.

The first thing to keep in mind is, the more sites that link to your website, the more importance the SEs consider you to be. Also, the more that other sites link to articles you have published on article directories, the more importance the SEs will consider your articles.

What is a one way link? Pretend you have a friend named Bob, and he put a link from his website to your site. That is a one way link. Now pretend you put a link on your site, back to his site. That is called a reciprocal, or two way link. That does not get you ratings. Basically, you and Bob cancel each other out, when you do that.

Let’s say there is a third friend, named Billy, and you decide to link to his site, while Billy links to Bob’s site and Bob links to your site. The SEs see, three one way links, but some SEO experts call it a 3 way link. It is a bit advanced, so just keep that concept in the back of your mind, so you can build upon it later, the next time you stumble upon it.

The goal is to get links from as many other sites as possible. You can write articles that link to your site, or leave comments on sites that allow it and link to your website there. You can be a guest author on various blogs. When you post great content on your website, and do all of the above, people will then start linking to you, on their own.

Obviously, you will need more specific details, in regard to building one way links, but do not worry. They are all just as simple. The important thing is, you now have a foundation of understanding upon which to build your links.

One way links, as the above article discussed, are vital if you want your website to appear in the top spots in search engines such as Google. For a simple and quick way of obtaining one way links to your site for free, visit free1waylinks.com by clicking on either of the links.