Have you ever dreamed of running your own web site, your own piece of the dot com pie? It all starts with a great idea, but to get a successful website up and running it needs a little effort. Anyone can create a revenue-generating website with time, energy, and the few dollars a month it takes to host it. And, like creating a brick-and-mortar business, creating a website can be as much about expressing personal development and providing the world with a service as it is about earning a living. The Internet offers opportunities for anyone motivated enough to start a business of their own or try something different, and the opportunities are almost endless.

So, to do business online you must have a website. Why? There are many answers to this question. Some of the most important reasons to establish an Internet presence are: 1. Increased credibility. It’s a proven fact that a professional, well-designed site has a good impact on the customer’s confidence in your company. It shows that you are up-to-date and you care about your customers by offering them a convenient way to contact you and to learn about your products and services. Using the Internet to search for services and products is much easier and faster than searching by hand through the Yellow Pages.

2. With a website, you open yourself up to a world of opportunity in reaching people who might not otherwise find you. When your offices are closed you can be sure that your website is open to showcase your products and services and answer your customer’s questions. A 24/7 International presence. Your website is available for your potential customers 24 hours a day, 7 days a week.

3. Of course, a website doesn’t exclude the traditional forms of marketing, but rather complements them. But if you are here, chances are that you already have a website or considering having one, so let’s proceed to the next step: hosting a website. A powerful sales tool. Your customers will be able to reach your services and products in their own time. You can save money on printing costs for brochures, coupons, flyers, newsletters, and other mailings.

More complex sites will have buttons, forms and extended functionality with a database to store emails, requests, products characteristics, etc. but in the end they come down to the same thing: a collection of files. So, hosting a website is the process of making those files available to the Internet users. To make the website available to the Internet users you need: A computer connected to the Internet where the files will be stored; A software called web server (for example Apache Web Server) that will serve the files to the visitors; A way to make the visitors find your site. A website is basically a set of files linked among them through a navigation system.

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