That website that you have worked on for the last several weeks is live and getting no traffic. That is what you would say to yourself if you had not had the foresight to do as many of the things you can do to make that happen. This do it yourself SEO is what attracts the traffic to your offerings and it is actually more fun than the massive amounts of code you have already been working on.

SEO, as you may know, are those activities that are undertaken on and off your website page to make interested people want to click on your site. The vast majority of these are driven by keywords and phrases that have been selected as representing your offer or niche. It is the manipulation of these that is important.

Since all of this attention is based on the keywords or phrases you have selected for your material, or niche, they must be targeted to get this attention. If they are targeted to the copy and the offering you are making, they can be considered for inclusion in the search engine results pages. If they do not, they simply will probably not be listed.

The first area that must be considered is the on page do it yourself SEO. This is not as fun as the off page, however, you are used to the HTML code by now. The page must be freed up of as much of the stuff that takes it longer to load than usual. The bots will notice how long it does take and human visitors will grow impatient with your site if this occurs all of the time.

The on page SEO is something that has to do with the coding of the HTML. The keywords need to be included in the domain name and within the body of copy. There should also be a lot of copy as the spider bots like this. The keywords must be included in the title of the page and also in the sub headings. These should also be in bold Header one and Header two style.

The SEO you do off page will be the most creative of all. There will a lot of writing. The writing of blogs and articles. Some of these articles will be posted on directories and some of them will be on other websites of a related nature. The forum postings will help others see your material as authoritative and the advertising sites will help attract attention in a more direct way.

Google, Yahoo, Bing and all of the other search engines have established algorithms for deciding what is and is not an authoritative website. These are used to determine whether people are going to be interested in your website. When you break one of their rules, you lose points. There are many books and companies who will be able to set you straight on some of those very rules you do not want to break.

Do it yourself SEO is fun and can get you knowledgeable about the way the Internet actually works. It is cheap, you usually only having to spend time, and it can take place at all, or any, hours of the day or night. If you are not getting the traffic you think you deserve, this is definitely something to consider.

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