Doing business online? If you’re in online commerce you know that you need to build a list. It’s a critical part of marketing your business. If people have found you and signed up for your free offer you know they are at least somewhat interested in what you have to offer. These are the prospects you need to keep yourself in front of to sell your products.

Co-registration list building in a useful tactic being used by savvy online marketers. For good reason: It can help you build your list quickly with targeted leads. An example would be for a vendor of pet products. They could contact other similar businesses (pet health items, pet food, pet cleaning products, etc.) and these vendors would each join together to make offers.

Each of you would participate in an ezine or site where you would each do free offers, etc. Be sure to only work with very targeted similar-type products to keep your list streamlined and very focused. You could branch out and start working with 10 or 20 partners, but your list could get un-targeted.

Get their special offer for the subscribers or visitors of the site. This is how they’ll grow their list. Visitors who subscribe or sign up for their free item will be added to their list. These visitors would be sent directly to them so they won’t ever miss out on collecting this crucial data.

For instance you could set up a form on the site for the member if they don’t have an autoresponder. Each vendor would be responsible for sending out their own freebie offer, newsletter, etc.

Weekly (or what you set up with other members) all members email their list of new leads that came in that week for their particular offer. These leads are compiled into a members-only prospect list and distributed to the group. For example, if you each received 45 new sign-ups that week and the group has 6 members, the list would have a total of 270 new leads.

In addition to each member getting targeted leads and prospects for their particular offers, you should send a co-participant email to the entire list monthly. Each prospect on the list would receive emails from the particular members whose offers they signed up for, and also one co-partner mass email that would include offers from all members, each member’s website, may an article from one or two members (take turns writing them, etc.) If you work with dedicated and professional members who contribute on schedule (essentially hold up their end of the workload), you should each be able to build a large, targeted list fairly quickly!