One of the most famous and effective strategy for viral marketing is through email. You send out information on the net about your product or services for others to know that you’re offering a certain product that can provide their needs.
Sharpe Partners, an interactive marketing agency revealed on their study that 89% of American who uses internet share information to others through e-mail. This is good news for companies who use computers as their way to sell their products.
Aside from the above mentioned result of their study, it also show some interesting outcome on the content of those email. Most of the email contains gossip and other humorous materials.
News is the second most popular topic on emails. The third one is healthcare and medical information, followed by religious and spiritual stuffs, games, business/personal finance category, sports/hobbies and the rest. So if you will use viral marketing as one of your tool in promoting your product, use humor as your content since it is the best content among all categories.
Cartoons, jokes and funny video clips are among the things that can be added to an e-mail to insure that it will go viral. People will want to pass along something that makes them laugh.
They are a lot more likely to hit the forward button and send your email to their friends and relatives if it is an „advertainment“ rather than an advertisement.
An example on how an email can be viral is when Disneyland uses viral email advertising to promote their theme park. They send an email to millions of people with a picture of the famous Donald Duck, lying prone in the faade of the well-known Cinderella Castle with a title „Bird Flu has hit Disneyland“. Many people laugh and enjoy it so they pass and forward it for others to see.
I’m sure that those people with computers have seen the picture of Donald Duck. Disneyland comes up with an idea of spreading their not so called advertisement since lots of people enjoy it. Instead of showing their customers a plain advertisement, they put some flavor on it so that people can’t see the true purpose of that email.
Don’t forget that people are fun loving in nature. If you will forward an email regarding your product, make sure that it will not bore them or even worse delete it on their inbox. Remember in order for you to catch their attention, it must contain something that can make them laugh, in that manner you will be insure that your email will go to other inbox not on their email junks.
want to know how to use email marketing on generating money online, visit this site online money generating and get your free copy of E-Books