Alle Beiträge von Emma Rogers

Design

Is Your Company’s Logo Sending the Right Message?

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Studies show that most consumers will make up their mind about a business in just a few seconds. They will have a look at the sign outside your place of business, perhaps look at your business card or your stationary. What is the first thing you think of? Does it tell the customer more about you than just your name? Designing a quality logo that effectively tells customers what you have to offer is key. What is the best way for a small business owner to get this? Your logo tells customers a lot about your company simply by the colors you choose, the typeface you use and the message the logo displays.

People see thousands of advertisements and business messages in a single day. Logos stick out in your mind, but all of the words will blur. The course that a small business owner should take is establishing what image they want the consumer to associate with their business. If you want to brand yourself as high quality, people will be dubious if you have a logo that says something different. A glitzy logo might present the image that you are overpriced, if your message is low cost lender.

Corporate logos represent the key initial marketing message. If the logo is unable to grab the attention of the passing by customer, you run the risk of losing business. Logos are critical components of a firm’s branding, and therefore should not be altered without significant deliberation. There is a restaurant located in California that wants to change its logo for the first time in 24 years. The enterprise’s officials believe that they are seizing a great chance to develop a fresh image which maximizes their strengths and conveys the restaurant’s history in an innovative manner. However, converting all of the restaurant’s branded items will be costly.

Before going out to sign on a designer, be sure to look at their portfolio. Just because someone ones a computer with Adobe Illustrator on it does not mean they are a good logo designer just as all people that have Microsoft Word are not writers. The best logos create a synergy between insight and creativity, but you will not be able to achieve this without conveying some info about your company. If your logo designer is not interested in what your business does or what type of customer you want, you should be talking with a different designer.

There have been brilliantly designed logos that cost a few hundred dollars and many poor ones that cost millions. Price is not necessarily and indicator of quality. One big mistake that a lot of companies make is to launch a logo-design contest. The business owner says he should provide the image that he wants portrayed, but leave the designing part to the professionals. And the company owner shouldn’t even make the final choice of logo if he/she possesses no artistic ability. However, when you commission the logo to be created you should specify that you want multiple options to choose from.

In many cases an owner may find that some of the logos aren’t the best for the business, but that otherwise the logo is perfectly fine. This firm is able to book more than 2,000 various acts for theater. However, the director’s chair that has the company name on its back and is within a vast array of entertainment equipment like microphones or a rabbit in a top hot will leave people with the impression that the firm only presents variety acts. In order to exhibit their musical aspect, the designer put a violin onto the chair.

When the logo was chosen by the designer, it received a registration from the patent and trademark office. There will need to be a trademark which cover the logo and there also needs to be a service mark to protect then name. If not done in this manner, only the logo image would be under protection. The cost for this was just $175, and no lawyer was needed to prepare the paperwork.

If you like this design article you’ll get more great info when you visit logo design contests. Other great design articles are found at design contest.

Photography

When An Artist Specializes In Dog Paintings

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She was about eight years old when this female painter got her first dog. Sadly, the small Boston terrier died on that same year but it was able to leave a lasting impression on the girl. Nowadays, noble pets have a significant role in her life. She is an accomplished painter, specializing in portraits of dogs.

Many Sunday afternoons have been spent by her in the public library where she goes through every dog book and magazine she could find. You can say that she would have loved showing dogs in trials and dog shows as a professional dog handler. She was able to go to various dog shows as she spent her free time there drawing and sketching the animals at 13. About 16 was her age when a friend introduced her to painting with oils and creating dog portraits.

Although she is also great when it comes to painting landscapes, sea scapes, abstracts, and other subjects, she chose this specialization. Early in her career, she made and sold a number of dog portraits and this told her that her decision was the right one. Many of the early portraits were of dogs belonging to members of the family. She made a picture of their own Boston terrier that was displayed by a local pet shop after they put up a notice about her paintings.

There are two paintings she credits for a large measure of her progress. Her first painting was one of an amazing little mongrel restored by the animal humane association to health and adopted as a mascot called charlie black. The other is a picture of a handsome Alaskan malamute, champion phantom of the ice flue.

It is the head and expression that make the dog considering a Labrador retriever. It?s also very hard to paint a black dog, it’s hard to photograph one and even harder to paint one. An unusual picture is the painting she did of the statue of a jacket found in Tutankhamen?s tomb. In the background she painted appropriate Egyptian symbols.

On several occasion, people have asked her to make portraits of other pets including horses. It is her husband who gives tangible and psychological assistance. There was a time when he designed and made a table to hold her paints and brushes. Whenever she shows her work, she uses the specially crafted easels and display stands she made and stained herself. She came up with a three by four foot portrait of a Labrador which is her largest portrait.

Smoother dogs are easier to paint than the longer coated ones. The dogs are never posed. Dogs are not able to hold their heads just right. For one hour, she observes the animal and this allows her to remember details such as its sheen, the color of its coat, its typical stance, and the evident personality or character traits it may have. Many have said that she is talented in putting these characteristics onto the canvas.

Her portraits are based on snapshots given by the owners. If they cannot provide her with one, she takes the picture herself and then blows it up on the screen. I paint for the people, I let them choose the background and things like that. Sometimes, one chooses sceneries and then others choose plain ones. Because of her family commitments she is able to do only one portrait a month. I like to take a little vacation now and then catch up with my housework.

Find out more about pet portraits through this website. With this website you can get information on custom pet painting.