An enhanced web experience includes visually appealing images, and text that keeps website visitors attentive and focused on a goal. Quality photography, elicits desired responses, delivers key concepts, showcases products and ideas, and drives visitors further into the site towards its goal. The use of high quality pictures attracts attention, and maintains visitor focus. Web pages that load efficiently maintain visitor engagement, and give them the desire to further explore the site. An enhanced online experience results from efficiently loading web pages.
Quality photography gives potential guests their first glimpse of a website. This is the first opportunity to influence their decisions. A positive first impression increases the likelihood visitors remain and explore, or simply move on to another site. Thus, pictures are a key factor to ensure visitors remain at a website, and should motivate them to further explore its content. Quality pictures capture visitor attention making them more apt to stay and explore site content.
Placing photos on web pages is just as important as placing items in a store window display. Items on display encourage customers to enter the store. Placement of photography directs online visitors in.
Photography can drive online visitors further into the site. If a site communicates an opinion, or seeks to influence people, photography is an essential factor to persuade visitors to believe or agree. Perceptions and first impressions typically cause visitors to act as they usually look before reading. Photographs enhance visitor perceptions, first impressions, and prepares them to be persuaded.
Imagery has power advertisers and marketers know well. They rely on imagery because they understand it is the power behind persuading and selling. When websites sells products, pictures play a major role in its sales. Shoppers want close-up views of what they want to buy.
Photos are the power-tools for websites. Online imagery has the power to wow visitors. It invites them to venture further into the site, and converts them from casual lookers into buyers and believers. Once the page has elicited this conversion from observer to buyer or believer, the ideal user experience continues smoothly, effortlessly, and efficiently towards the site goal. Efficient web pages are necessary to assure users stay at the site and remain there until its goal is completed. Waiting for pages to load is not what they want to do!
High resolution pictures are large slow loading files. The quality of these images is high. However, they significantly increase user wait time. Web browsers can not load large files efficiently. This causes an interruption of user focus and attention.
Well chosen photography is optimized for smallest possible file size (to load quickly) while maintaining the highest possible resolution (visual quality), and significantly enhance the users experience of the site. Loading speed of the entire page increases significantly, especially when viewed by users who use slow connections, if each photo can save a few kilobytes. When users have faster connections, high quality photographs allow pages to load quickly, and appear almost instantly.
Using photographs is a key factor in enhancing a user’s experience of the website. High quality photos add value to the website because imagery has the power to sell and to persuade. Photographs of high quality enhance visitor experience by providing efficient browser loading, best visual quality, and powerful first impressions. By eliciting a conversion response, high quality pictures keep user attention focused on site goals.
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