You could have come across the Mike Dillard Magnetic Sponsoring adverts and write-ups and wonder what it’s all about. Sure it is free, but will it be worth spending your time to see them? Because often, that’s what all ‚free‘ amounts to : something that is not worth anything. In fact , why would anybody want to give away something valuable?

The value of the free Magnetic Sponsoring course offered online will basically depend on how it’s possible for you to use it on your business. All you need is a week to look at seven videos, and though that will sound like a Japanese horror movie, there is zilch to be scared about in these series of webinars.

What you will Learn

In the free Magnetic Sponsoring course, you’ll learn how crucial it is to place value in folks and how this, in turn, adds to your value to them. It’s about what you can get by giving. It’s not as cryptic as it sounds. Actually, it’s practical and infinitely a more friendly way of conducting business. It truly is time to dispose of the ‚just business, nothing personal‘ philosophy.

You are dealing with people, so it is often private when people appreciate being seen as people. In return, they are going to get to see you as someone that cares for them, and not just one dipping into their pockets. There will be business transactions, naturally ; there will be no denying that. But these transactions will be between you and your client, not just as a seller and a buyer.

The 7 Courses

As discussed earlier, there are a total of seven courses in the free Magnetic Sponsoring course, and this series of videos will walk you through the process of changing your paradigm about the way business is done in the network promoting industry.

* Changing your mindset. Before doing things differently, you have got to learn to take a look at things differently. You must look at your business not re supplying you with what you need, but giving folks what they need, too.

* It isn’t what you’re selling, but what you know about your product. Being knowledgeable in your product is a lot better than being knowledgeable in promoting. As the video will tell you, „People don’t need to be sold to, but they do want to buy.“ If they see the advantages in buying your product, you won’t have to force them to buy . The idea is for them to come to you because you’ve got something that they want and not for you to convince them that they need what you’re selling.

* The web offers many answers to the longstanding issues in recruitment. The free Magnetic Sponsoring course will show you the simplest way to find folks who need to be found. This is the straightforward part. The even easier part is that since they have recently convinced themselves that they want to join, you just have to build a relationship with them based primarily on genuine concern for both your sakes.

Why is it Free?

If the data in these courses are so valuable, then why is it free? It is so that you can appreciate your value to the MLM community and to see that there are folk out there who really are working to modify the way things are done. It is time to rebuild the industry and set it on the right trail, one that will benefit everybody and not just some. So take action and watch the free Magnetic Sponsoring course and make the change that you need to happen.

Using social media is an excellent way to promote business for free and you, the serious entrepreneur who have been doing Online Marketing for quite some time, are probably learning this.

The problem is unless you know what you’re doing, you most likely are doing it the wrong way pissing off Google as well as people who thought they were your online „Friends“ and possibly getting your Twitter, Facebook, and MySpace accounts shut down.

You are now branded as a SPAMMER!

Online social networks are one of the blessings of Web 2.0. Plenty of people use them to stay in touch with their friends, meet new people, make work-related connections and more. Unfortunately, it seems like you can’t have something good on the Internet without someone coming along to abuse it, and that’s as true of online social networks as anything.

Internet property is much like any web page where Internet Sites allow peers to interact, which is then called social media online. Web 2.0 is just another word to refer to sites that allow people to contribute to it rather than simply read what’s on it.

For example, a blog (for bloggers) is Web 2.0, both Myspace and Facebook are Web 2.0, Flickr and Twitter are also categorized as Web 2.0, and all social bookmarking websites are Web 2.0.

As internet marketing involved, people figured out that they were able to promote their businesses for free using all these types of properties and thought, „WowFree Cool!“

Well, the problem comes: it isn’t cool!

Social media is an extended term that includes plenty of websites. However, there is what you call online etiquette that provides guidelines to which Web 2.0 sites allow you to gain a portion of Internet property that is for your own disposal or for your business – without getting other people mad that would lead you to lose your credibility as a serious businessman in the world of network marketing.

Let me explain it this way:

It’s the weekendtime to forget about work, catch up with old friends, make some new friends possibly. So you go to a party. You’re having a great time. Then someone comes up to you, introduces himself, and immediately tries selling you on some business opportunity.

Oh come on! It wouldn’t be surprising if you suddenly hurl your drink at his face – at the very least. This is pretty much what happens when you use social media sites in ways that they’re not supposed to be used.

To truly be a Serious Entrepreneur, understand that social media is not about making money; it’s about making friends. As a marketer on the internet, do business exactly how you would conduct business in person. There’s a time and place for „business“ – social media is a way to connect and let potential business contacts learn what you’re about.

Nobody likes to be force-fed. Building lasting relationships takes time and requires a mutual respect, and so does building a loyal following for your business.

If you are a newbie in an enterprise like Internet marketing, it is recommended to find an expert in this field. It would be great to have someone like this show you the ropes. You might need to find one of those successful entrepreneurs who knows what they’re talking about. But finding the right resource person who is skilled in both business and mentorship might be taxing.

Regardless of the argument, however, one thing’s for certain: very few professions are as respected as teaching.

The Teacher

Here’s an adage that’s been the source of controversy for many an academe: „Those who can’t do, teach.“ If this is true, many argue that it inappropriate simplifies the complexity of the teaching profession and all its inherent skills.

On the other side of the fence, there is also the idea that those who CAN do are incapable of teaching effectively. That is because they know and do something so well that it’s almost second nature to them that it’s unfair to expect others, especially their own students, to do just as well.

Think It Over

You might have been bombarded with e-mails on how to become one of those to earners. Before you take their word for it, or even delete these messages, here are a few tips to help you decide when you’ve struck gold, or when you’ve just encountered a dud:

1. Compare your history with your new mentor and gauge your success with him. Ask him pertinent questions about how he got started and how he worked his way to the top. Asking these questions will give you his background and work ethics.

2. Research on your guru’s background and find out what you need to know. This will help you determine if this person is a credible source of knowledge.

3. If the mentor is more focused on selling you something, consider that a red flag. No mentor can give you a 100 percent guarantee of success, but he should be able to give you a safe estimate on your success rate. He should teach you the ways of the successful entrepreneurs.

4. When you have found the perfect teacher, do what you need to absorb all the knowledge he gives. Keep your mind open for constructive criticism, and learn to be level-headed. There are successful entrepreneurs who are willing to share what they know. Be wise enough to distinguish these characteristics. Learn from their experience and apply it to fruition. Next thing we know, you will be rubbing elbows with the business tycoons.

If life is a tight rope walk for all, for serious entrepreneurs, life is a tight rope walk with spinning plates in hand sans a safety net below. Sure, they are making it to the top of the ladder in their business, but are also perforce perpetually running survival marathons.

Most of the time, it is pure survival acrobatics.

As internet marketers, we guide and motivate our team members, talk to prospective clients, reply to endless emails and text messages, keep up to date with all the new marketing strategies, promote our campaigns, get bombarded with guru launches that promise to make us richer faster and easierand fit in time for our family and ourselves.

Life for him might look like a circular jogging track from which he cannot find a way outside.

In the January issue of Professional Speaker magazine, serious entrepreneur John Alston writes: „For some of us, work is our first love, and for those of us struggling to make our businesses work, there are patient and enduring lovers, spouses and children hanging in there with us. For others there are ex-lovers, ex-spouses and alienated children who can and will testify to what you really value.“

Every job, and even every passion, comes with its own set of challenges. But internet marketing is a notch above all this in its tension generation ability. Serious entrepreneurs have devised their own ways for coping with the pressures of network marketing, because, it was a novel and untested arena and there was pretty much no training or warning on how to cope with it.

For most serious entrepreneurs that I have come into contact with, internet marketing is a consummate passion. It is almost like a swelling urge that would choke them if they could not find proper outlets for it. Everything that defines internet marketing, like the freedom to be their own boss, its unlimited moneymaking potentials, and its ever-widening opportunities, define life itself for them.

With all that, they know only too well about the breaks they should take.

However much they love their work, serious entrepreneurs ensure that internet marketing is not the be all and end all of their lives.

They take time for „dates“ with their spouses, attend their children’s sports events and piano recitals. They hit the gym, fish and hunt, take guitar lessons, and have backyard barbecues. They take time to meditate, do yoga, read just to rejuvenate.

A balance between work, play, worship, and giving back to the community is not so much about finding the time to do everything equally. It’s more about recognizing that time consistently spent engaging in the activities that we love the most feeds our soul and enables us to live a satisfying, grounded life.

If you think you have no time, remember the Parkinson’s Law „work expands to fill the time available for its completion.“

Stop! You’ll never get it all done. The things on your to-do list never get completely crossed off. So, take stock and decide what means most to you, what you love to do. And the rest can either be forgotten or outsourced when it comes to your business.

„Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful“ said Albert Schweitzer. Serious entrepreneurs can take note.

Multi-tasking isn’t bad. There are times when it is very important to do so. But then, there are some instances, especially when it comes to business, when multi-tasking should be set aside. When running a business, all your attention should be focused only be on one thing.

It’s a fact that a successful entrepreneur doesn’t multi-task.

Definitions first. Multi-tasking is defined as juggling two or more tasks at the same time in an attempt to finish as many tasks as you can in the least amount of time. Simply put, it is man’s ability to perform more than one activity at the same time.

Here’s an example of multitasking. While you’re on your computer writing an e-mail, you could be taking a phone call with your headset, sipping coffee, and at the same time signaling a visitor to take a seat. That’s a lot of tasks done in one time!

In the short-term, multi-tasking is okay, as long as what you’re doing is fairly routine and technically simple. These things are so complex that an irregularity in performing here or there will severely damage the whole process. This is called „continuous partial attention“, and it is okay for those everyday, mundane situations. However, the life of a successful entrepreneur, especially when it comes to business, is anything but mundane.

What a successful entrepreneur needs is full concentration. Just imagine yourself talking with a customer. It wouldn’t be nice on their part if you were talking to them and at the same time doing something else like checking your phone, or reading an e-mail.

The Switching Cost – the Cost of Switching from One Task to Another

Experimental psychologists have long been studying the effect of multi-tasking on productivity. Numerous studies have shown that there is a „switching cost“ every time you change from one task to another. This means that you need as much as four minutes to go back to maximum productivity on a task after an interruption. Now, if you’re trying to juggle four tasks, you lose as much as sixteen minutes in one cycle of task-switching alone. Such a waste of time, huh?

Given such a piece of information, would you still opt to multi-task? True, a serious entrepreneur like you has a lot of things on your plate. You sometimes wish you have more than 24 hours in a day.

What any successful entrepreneur should do, however, is finish one task at a time. On the average, you may have the same result as compared to doing portions of each task. The benefit comes from the non-quantifiable things that you get out of completing tasks one at a time. You get less stressed simply because you’ll have one frame of thought at a time. As a result, as you shred off tasks one by one, you have less and less things to think about. And this, perhaps, is the secret of success for any serious entrepreneur!

If you try to shake down any tree, you might let loose a few leaves and maybe a rotten twig or two. But what Mike Dillard’s Traffic Formula 2.0 is set out to do on June 3, 2009 is to make the MLM „tree“ sway enough to get rid of a lot of unproductive branches in the MLM business. He’ll been shaking up some pretty old trees while he’s at it, too.

The Maiden Voyage

Everyone knows about the launching of the Titanic, and all it proved, in terms of launchings, is that no matter how grand the start is, you can never tell if it will get to where it’s going.

That’s why I’m writing this Traffic Formula 2.0 Review to tell you that this isn’t just a three-ring circus that will leave you with sawdust and glitter when the show is over. In fact, on June 3, 2009 when the video is released, the fun is just going to start. I mean, it IS fun to make money from your own home, isn’t it, when you’re just sending out a few e-mails to earn maybe a couple of thousand of dollars? How about creating endless free leads? In theory, it was.

Half the Journey

In this Traffic Formula 2.0 Review, I won’t just tell you that the formula helped me get good prospects, website hits, and a lot of money. It did. And I won’t just tell you that the 36 minutes I spent on the video gave me a lifetime of knowledge and an entirely new way of going about things – though it did that, too.

Instead of just bragging about it endlessly, which I could do, I will let it speak for itself. And, if you’re ready to stop making phone calls and following dead leads, heed this Traffic Formula 2.0 Review by moving your cursor to the button down there, give the tree a good old shake, and click on it.

In detective TV shows, the investigator that solves the case is the one with the „hot“ or „fresh“ lead. It is not the answer itself, but a directionality that will eventually end up with the answer. In the MLM business, it is pretty much the same thing; Mike Dillard and his Magnetic Sponsoring course teach how to have an endless supply of targeted MLM leads coming to you.

One finds it hard to sell anything. A product needs to be unique and of high quality to be able to create a market for it. Thus, merchants are always finding ways of effective marketing to sell more products. This is where real time MLM leads come in handy. These are a highly effective in finding prospects that could get you more profits and sales.

Leading the Horse to Water

Following MLM leads is also a lot like walking into a maze or a hall of mirrors. You will never really know where a lead will end up at until you’re already there. Of course, you can always back up, retrace your steps, get confused, and waste a lot of time. Having reliable real time MLM leads is like getting your own GPRS system, and hopefully, the leads are pointing you in the right direction and you know how to use the darned thing.

The reliability of the source of your real time MLM leads can be told by their straightforwardness. If they are willing to tell you how they came by their leads and when many of those prospects have often led to sign-ups, that is a good sign. But when leads start leading you into hostile country, then it’s time to change sources.

Building Your Own Roads

There comes a time when it’s time to take matters into your own hands. Instead of scrounging around for real time MLM leads, by using Mike Dillard’s attraction marketing, you can actually generate your own leads. The premise is simple enough: if you work hard enough and become successful enough, people will flock to you, and you can expand your network greatly.

Like everything else, everything depends on the power of your charm. The more charming you are, the better. So lead by example, and others will follow suit.